Photic Sneeze Reflex!
Reflexive sneezing induced by light, and sunlight in particular, is estimated to occur in 18 to 35 percent of the population and is known as the photic sneeze reflex (PSR) or the ACHOO (autosomal dominant compulsive helio-ophthalmic outbursts of sneezing) syndrome. Its genetic nature has been known for at least the last 25 years; it is periodically discussed in the medical literature and lay press. Observations that emerging from dim light into sunlight or turning to face directly into the sun commonly triggers the reflex prompted early inquiries into the trait. The number of induced sneezes—which seems to be genetically mediated and can be predicted within a family—is constant from episode to episode and typically numbers two or three.